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Smart home features are no longer just luxurious add ons — they have become essential for many buyers in today’s real estate market. From energy-efficient systems to security-enhancing gadgets, smart technology can significantly impact property value and influence buyer/renters’ preferences.
“The majority of my clients seek homes equipped with smart features and prefer properties that are move-in ready” Katerina Brosda, Principal Broker at Brosda & Bentley Realtors shares. The fact is that features like security systems, energy-efficient appliances, and smart entertainment are among the top priorities for buyers. As the South Florida market shifts into a buyer’s market, it’s important to understand what makes a property stand out in a competitive market.
“In 2015, my client bought an off-market property in Palm Beach for approximately $1.8 million. By 2023, after integrating custom amenities and smart home features, we successfully sold it for $15 million.” — Katerina Brosda, Principal Broker at Brosda & Bentley Realtors
How do Smart Home Features Influence Property Value and Buyer Choices?
Think about it like this. The world is moving in the direction of efficacy; with the integration of AI and other technology — time has now become a new currency. By integrating smart devices such as thermostats, smart lighting and security systems into your home, buyers and renters appeal to the efficacy of such tools.
Additionally, South Florida’s real estate market is entering a buyer’s market (to read more statistics, click here) making it more important to grab the attention of potential buyers. Details elevate a home’s appeal especially to Millennials and Gen Z buyers who are looking for tech friendly homes.
Attracting the right buyer is essential in today’s market, and smart home features can make all the difference. These enhancements often require only minor updates, such as modernizing lighting, adding keyless entry, or integrating smart thermostats, yet they significantly boost a property’s appeal. In South Florida, where demand for “move-in ready” homes is growing, understanding which details resonate with buyers — including smart home finishes — is critical to securing a successful closing.
This is where Brosda & Bentley excels. Our team’s closing focused approach ensures we highlight the features that matter most to buyers, positioning your property to stand out. With our daily insights into the latest deals and trends, we provide the expertise needed to present your property in its best light and maximize its potential.
Connect with our expert team at Brosda & Bentley. We’re here to guide you through every step of the process, ensuring your property stands out in the market.
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